Edmonton, Alberta
Technical SEO Services in Edmonton
We find and fix the technical problems that make it harder for Google to crawl, understand, and rank your website. From indexing and redirects to site speed, schema, internal links, and Core Web Vitals, we make sure the foundation of your SEO is working properly.
What’s Included in Every Technical SEO Plan
Technical SEO is not one audit that gets filed away when it is finished. We look at how Google sees your website, fix the issues that matter, and continue monitoring the site as it changes.
Local visibility
- Rank higher in local search
- Target searches that convert
- Build pages that convert
- Track visibility by area
- Optimize your Google Profile
- Manage your Q&A and details
Technical and content
- Improve speed and performance
- Fix site structure and links
- Clean up crawl errors
- Rewrite pages for real terms
- Optimize for Google and AI
- Add new pages to grow reach
Authority and reporting
- Clean up business listings
- Build strong, relevant backlinks
- Strengthen local authority
- Access your ranking dashboard
- Clear monthly reports, no fluff
- Monthly calls to adjust strategy
What Is Technical SEO?
Technical SEO is the work that helps search engines properly access, crawl, understand, and index your website. You can have great content and a great-looking website, but if Google cannot efficiently find the pages or understand how the site is structured, your rankings can still struggle.
We look for issues like broken links, redirect chains, pages that should or should not be indexed, duplicate URLs, poor internal linking, slow pages, incorrect schema, sitemap problems, and other technical signals that can quietly hold a site back.
Some problems are obvious. Others can sit unnoticed for years until someone actually looks at the data.
Who Our Edmonton Technical SEO Services Are For
Technical SEO becomes more important as a website grows. We work with service businesses, professional firms, multi-location companies, and established websites where search traffic is too valuable to leave technical problems unresolved.
Established Service Businesses
Companies that already get traffic from Google and want to make sure technical issues are not limiting their rankings. This is especially important when the website has been online for years and has gone through several redesigns, developers, or SEO companies.
Multi-Location Businesses
Businesses with multiple service areas, offices, or location pages can develop complicated site structures quickly. We help keep URLs, internal links, indexing, location content, redirects, and schema organized as the site grows.
Website Redesigns and Migrations
Changing platforms, rebuilding a WordPress site, or restructuring URLs can create serious SEO problems if the migration is handled poorly. We review existing rankings and URLs, map redirects, and monitor Search Console after launch.
Large and Content-Heavy Websites
The more pages a website has, the easier it is for broken links, duplicate content, orphan pages, indexing problems, and old URLs to build up. Technical SEO helps keep a growing site clean and understandable for both Google and users.
Real Results From Technical SEO Work
Technical SEO is often the foundation underneath larger SEO gains. Fixing the site first gives the content and ongoing strategy a much better chance to work.
Darren Does That
Technical cleanup helped move the site’s Ahrefs health score from 68 to 100, while SEO improvements contributed to a 340% increase in leads.

Apollo Plumbing
Technical and on-page improvements helped search traffic more than triple as important plumbing searches moved from page six into top page-one positions.
Onyx Access Solutions
Technical SEO and a stronger site structure helped core service terms move from beyond position 100 onto page one, contributing to a 500%+ increase in leads.
How Our Technical SEO Process Works
We do not run an automated audit, export a list of errors, and call the job finished. The audit tells us where to look. The real work is deciding what matters, fixing it properly, and watching what happens afterward.
1. Crawl and Audit the Website
We review the website using Search Console, SEO crawling tools, analytics, page-speed data, and our own manual review. This gives us a full picture of how search engines are seeing the site.
2. Prioritize What Actually Matters
Not every warning in an SEO tool deserves the same attention. We separate real ranking and usability problems from technical warnings that may look scary in a report but have little impact.
3. Fix the Problems
We work through indexing, redirects, broken pages, internal links, schema, metadata, site structure, speed, and other technical issues based on priority.
4. Monitor and Keep Improving
Websites change constantly. New plugins get installed, pages are added, content moves, Google changes how it crawls sites, and old problems can come back. We continue monitoring the technical health of the site as part of the SEO strategy.
What Our Clients Say
Verified Google reviews from businesses we’ve built, hosted, and grown.
Alex CunninghamTrustindex verifies that the original source of the review is Google. Excellent service and support. This team has helped us from the launch of our new site through to ongoing maintenance. They are an accessible, dependable, and responsive team. Chris VollweiterTrustindex verifies that the original source of the review is Google. Paul and his team are awesome for SEO. Janelle helped us rank in the top 3 for furnace services in our city! They are very responsive and provide great insight. Paul has great knowledge on Ai as well. YEG digital has made a big impact on my business, I would recommend using them 100%! I have been misled by many marketing agencies in the past and it is relief to finally have a team I can trust and that keeps my best interest in mind. Pranav Sabapathy KanthaTrustindex verifies that the original source of the review is Google. Paul gave a great presentation that helped us understand how to plan a website for small businesses. He clearly knows what he’s doing and has a really engaging personality. He was easy and fun to talk to, and I’d definitely work with him. Gwen ForstTrustindex verifies that the original source of the review is Google. I would highly recommend working with Paul and his team. Our group had the pleasure of hearing Paul speak during one of our classes. He helped us be prepared to provide digital marketing services in the projects we are working on. Paul guided our group through critically analyzing a business plan and developing achievable goals. He was very knowledgeable and great at anwswering questions. Paul’s unique creativity and knowledge would be a great resource for anyone’s business or project. Nico GalloTrustindex verifies that the original source of the review is Google. Paul did an awesome job giving me insight as to how I could improve SEO, marketing as-well as my website. After his class he went out of his way to help me out and explain what I could do better. Would recommend to anyone trying to earn more business and sales! Elizabeth Nyenke-WofuruTrustindex verifies that the original source of the review is Google. Our group is working on a project for a start-up bison farm ranch business that is specifically targeted towards developing a loyal clientele brand to foster the family business. Paul helped us with figuring out what platform to use for our website based on our client’s needs by showing us the pros and cons. A major part of this was how useful the information tied into search engine optimization to help us drive traffic on the bison website. We learnt so much about troubleshooting in e-commerce and business and about the difference between earned media (social media) and owned media (your website) and how to make earned media point back to owned media. Thank you, YEG Digital! Marcia Ewuraesi MochiaTrustindex verifies that the original source of the review is Google. For our group based course this semester, Paul, the CEO of YEG Digital, volunteered his time to deliver an in-depth presentation that helped our class develop a digital and website design plan for working with a small business. In particular, he helped our group refine our project direction by emphasizing the importance of strong social media visuals for marketing and attracting potential customers, which is especially useful in a small town. Thank you, Paul, for your valuable time and effort in making this process easier for us. Keizsa RarasTrustindex verifies that the original source of the review is Google. Paul Letourneau was very professional, approachable, and generous with his time. He gave our team practical advice on improving our digital strategy, including tips on making our content more engaging and effective. We left with clear next steps we could immediately apply to our project. We are very grateful for his expertise and would highly recommend working with him. Luke SchaeferTrustindex verifies that the original source of the review is Google. Paul spoke in my University class to give us pointers on digital marketing and was an unreal speaker and very interactive, leading a class-wide discussion. His knowledge of website exposure and marketing/business techniques helped a lot with our project of working with small businesses. Helene BuysTrustindex verifies that the original source of the review is Google. Paul came in to give a presentation for one of my classes on the topics of digital marketing, website development, and AI design strategies. He was very knowledgeable in what he was sharing with us and kept the class engaged throughout. I found Paul to be very considerate and forthcoming when answering questions and that he truly cared about ensuring we had the information we needed. Paul did an excellent job in conveying his knowledge, everything was clear and well organized. He even looked at some of the group projects to help us further understand what he was talking about and how to implement it. Paul gave my group some useful advice for our project. One of the key things he mentioned to us was that we could use Loom.com to record our screen and show the process we are going through step by step. We can then send this video to our partner, who runs a small hops fam, for future use when updating the website we are designing for them.
Edmonton Technical SEO Pricing Made Simple
Our SEO plans start at $1,000 per month. That base level is mostly focused on technical SEO, Google Business Profile work, citations, local optimization, and ongoing monitoring. As budgets increase, we have more room for content creation, new pages, deeper competitor monitoring, and more proactive growth work.
We keep everything month to month, but we do ask clients to think about SEO with at least a six-month mindset. Local SEO takes time, especially in competitive markets.
Everything an Edmonton Technical SEO Plan Actually Includes
There are dozens of technical SEO checks we can run, but these are some of the areas that most often have a real impact on the websites we work with.
Indexing and Crawlability
We make sure Google can find the pages you want indexed and is not wasting time crawling pages that should not be in search. Search Console, sitemaps, robots rules, canonicals, and page discovery all play a role.
Redirects and Broken URLs
Old URLs, 404 errors, redirect chains, and poorly planned website migrations can waste authority and create a bad experience for users. We clean up those paths and make sure old value points to the right new pages.
Site Structure and Internal Linking
Google learns a lot about your website from how pages connect to each other. We look for buried pages, orphan content, weak navigation, and opportunities to build stronger internal links between related services and locations.
Schema and Search Markup
Schema gives search engines clearer information about your business, services, pages, locations, and content. We review and implement structured data where it genuinely helps Google understand the site.
Speed and Core Web Vitals
We review page speed, mobile performance, scripts, images, plugins, caching, and other issues that can make the website slower than it needs to be. Speed is not the only SEO factor, but a slow site can hurt both users and conversions.
Search Console Monitoring
Google Search Console tells us how Google is crawling, indexing, and displaying the website. We monitor coverage issues, rankings, queries, page performance, sitemap problems, and other warnings that can point us toward technical issues.
We Don’t Disappear After the Audit
A technical SEO audit is easy to sell because automated tools can generate hundreds of recommendations in a few minutes. The difficult part is knowing which issues actually matter and then having someone capable of fixing them.
We do not want to hand you a 70-page report filled with red warnings and tell you to find a developer. We review the data, prioritize the work, make the changes, and monitor what happens afterward.
Some fixes may take five minutes. Others may require changes to templates, page structure, WordPress, plugins, redirects, hosting, or the way the website was originally built. The point is to solve the problem, not just document that it exists.
Not Sure If Technical SEO Is Holding Your Website Back?
Sometimes a site is not ranking because it needs better content or more authority. Other times the content is fine, but Google is struggling with indexing, internal links, speed, duplicate pages, or years of technical problems underneath it.
We look at the entire SEO picture before deciding where the problem is.
If your technical foundation is already strong, we will tell you. If it is holding the rest of your SEO back, we will show you what we found and what we think should be fixed first.
Who you'll actually work with
You work with the same small team responsible for your website, SEO, hosting, and support. That is especially useful with technical SEO because we can actually work on the website instead of sending every recommendation to another developer.
Paul Letourneau
Zach Belland
Janelle Carriere
Jorge Flores
Edmonton Technical SEO FAQs
What is technical SEO?
Technical SEO is the work involved in making sure search engines can properly crawl, index, understand, and navigate your website. It includes things like redirects, internal linking, sitemaps, schema, indexing, page speed, broken links, and website structure.
How do I know if my website has technical SEO problems?
The easiest way is to audit the website using tools such as Google Search Console and an SEO crawler, then manually review what the tools find. Falling rankings, pages disappearing from Google, indexing warnings, broken URLs, and poor site speed can all point to technical problems.
Does technical SEO improve rankings?
It can. Fixing technical problems makes it easier for Google to crawl and understand the site, but technical SEO is only one part of ranking. You still need useful content, authority, good local signals, and pages that match what people are searching for.
What is an SEO site audit?
An SEO audit is a review of the website’s technical health, content, rankings, structure, backlinks, and search performance. A technical audit focuses more closely on how the website itself is built and how search engines interact with it.
How often should a technical SEO audit be done?
We monitor technical SEO continuously for ongoing clients rather than waiting for one large annual audit. A deeper review is especially useful after a website redesign, migration, major development work, or a noticeable change in rankings or traffic.
What are Core Web Vitals?
Core Web Vitals are Google measurements related to how quickly and smoothly a webpage loads and responds for users. They are one piece of technical SEO and user experience, but they should not be treated as the only thing that determines rankings.
Can WordPress plugins hurt SEO?
Yes. Poorly built or unnecessary plugins can affect speed, create duplicate content, add scripts, cause errors, or interfere with other parts of WordPress. The number of plugins matters less than what those plugins are doing and how well the site is built.
Can a website redesign hurt SEO?
Absolutely. Changing URLs, removing content, losing internal links, forgetting redirects, or accidentally blocking pages from indexing can cause significant ranking losses. SEO should be considered before the new site launches, not after traffic disappears.
What are 301 redirects and why do they matter?
A 301 redirect permanently sends an old URL to its new location. They are especially important during redesigns and migrations because they help users and search engines find the replacement page while preserving as much of the old URL’s search value as possible.
Does page speed affect SEO?
Yes, but speed should be kept in perspective. A faster website gives users a better experience and supports Google’s page experience signals, but making a page load 0.2 seconds faster will not make weak content suddenly rank first.
How much does technical SEO cost?
Our ongoing SEO plans start at $1,000 per month, and technical SEO is included as part of the strategy. How much time we spend on technical work depends on the condition of the website and what we find during the audit. Curious what your site specifically might need? Run the numbers with our SEO budget calculator.
Do I need technical SEO if my website already ranks well?
Yes, although the amount of work may be small. If a site already has strong rankings, technical SEO becomes partly about protecting what you have and making sure future website changes do not create problems.
Let’s Talk About Your Edmonton Technical SEO
If your rankings have stalled, pages are disappearing from Google, your website has been rebuilt several times, or you simply want to know whether the technical foundation is holding you back, we can take a look.
We’ll tell you what we find, which issues we think actually matter, and where we would start.
(780) 884-0591 · [email protected] · Monday–Friday, 9:00 AM – 5:00 PM Our office is at 10665 Jasper Avenue, Suite 1400, Edmonton, AB.