The Vision Gallery came to YEG Digital to convert their old, poorly functioning site to a modern, mobile-friendly WordPress website.
The Vision Gallery came to us with three main goals:
- Convert old HTML website to a new WordPress Website
- Improve conversion optimization within the site
- Compete in local search rankings for multiple locations
By converting their old, out-dated HTML website to a new, optimized WordPress based website, we were able to see an almost instant improvement in their overall website performance. Being a multi-location store, we needed to not only focus on highlighting their various service locations to increase foot traffic to those locations, but also improve their online form conversions. We focused on optimizing each product page with a lead form that was searchable from the main page.
We worked with the Vision Gallery to improve site content, implement some SEO strategy, and consulted on some digital marketing strategy that would improve their overall search results ranking. In addition, we worked with each of the Vision Gallery’s locations to optimize their Google My Business listings to also improve search rankings and appear in the Google Map Pack.
The Vision Gallery now has a fully optimized, mobile-friendly WordPress based website. Additionally, through the optimization and SEO work they now can be found at the top of the map-pack and on the first page of Google Search Results.